Hotel Alex ZERMATT

Located close to the ski lifts in the heart of Zermatt, this family-run hotel has been handed down through generations whilst maintaining its traditional alpine quirkiness.


For generations, Hotel Alex has been committed to classic Swiss hospitality. The rooms within the Alex all vary in size and style with the main hotel rooms being more traditional and alpine whilst the connecting annexe rooms are decorated in a more modern style. The Alex also prides itself on the culinary delights it produces with Bodega Bacchus being the star of the show, offering the lucky 22 guests a selection of fine wines accompanied by a gourmet menu to match. For those looking for something different from the traditional ski holiday, why not visit the only indoor tennis court and squash courts in Zermatt located in the hotel.

the Hotel Alex with Powder Byrne

An example of travelling with Powder Byrne during select weeks.

You will be warmly greeted on your arrival in Zermatt by our friendly team and escorted to the Hotel Alex in the heart of the town.

Your rooms or suites will be prepared as requested with your welcome treats and holiday information.

In the mornings, after a wonderful breakfast looking up at the Matterhorn, head to the ski boot room where our experienced Ski Guides and Children’s Programme Teams are ready to welcome you for the day. When the children are safely off, you can join your ski guide and head up the mountains for an exceptional day of skiing in the region.

Once you return to the hotel, your Ski Host will be waiting in the Lounge and Bar to discuss your day and feedback on your children’s ski progress and assist with anything you need. In the evening, why not reserve a table at the converted Bodega Bacchus whilst the little ones are looked after at Yeti Activity Night?

Property highlights

Access to exclusive Powder Byrne children’s and adult ski programmes, including private nanny services and ski guiding.

The Hotel Alex offers a diverse selection of rooms and suite options to cater to every family’s individual needs. Speak to one of our Travel Consultants who will find you the best room for your family’s needs.

A traditional family-run business with unique alpine style with stunning views of the Matterhorn, located in the heart of Zermatt with access to all the shops and restaurants moments away.  

Excellent kitchen with charcoal grill specialities and the hotel is home to the only indoor tennis and squash courts in Zermatt.

Spectacular hand-picked properties with our exclusive services to ensure an unparalleled experience.

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      Powder Byrne offers bespoke holidays with exclusive luxury services and programmes not available anywhere else. Please provide some information so that we can exceed your needs.

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